March 24th, 2019

Modern gaming revolves around online connectivity. Without it, playing games like Animal Jam and Fortnite is impossible. Although these games claim to be “free” to play online, there’s always a price to pay for this level of access. And in the case of onilne gaming, that price is a wealth of personal information that’s made available to gaming companies. Downloading a mobile game typically prompts a series of requests for “permissions.” These have become…... Continue reading >

October 6th, 2018

As parents, we take the time to teach our children the lifetime skill of brushing their teeth. Often there are tears, even tantrums, but we persevere because we know that good dental hygiene is really important. Excellent dental habits lead to healthy teeth, can help you save money, and will even allow you to smile more. Believe it or not, teaching your child about the importance of diligent online privacy habits is equally important, because being careless… ... Continue reading >

September 6th, 2018

We “search” to learn. But what are “searches” learning about us? Most of us generally understand the search process: We type something, and the search engine tries to match it to an advertiser with a related product or service. The more they advertise and the more people search, the more frequently we’ll run across their ads or listings. But the act of searching raises questions: Who gets to see what we’re searching for? What… ... Continue reading >

September 6th, 2018

You’re waiting on an oil change at the car dealer, and it’s easy and “free” to connect your tablet to the public WiFi so your child can play an online game. Once you click “Accept & Agree,” you’ve gained access to the free WiFi and digitally told the business that you agree to their terms for using this service. Unfortunately, there are hidden costs of using that free public WiFi. The term “free” is something… ... Continue reading >

September 6th, 2018

Whether you call it information harvesting or data mining, the outcome is the same. Companies and big corporations gather data you provide and use it to identify trends, to improve targeted marketing methods, and to discover relationships between people and the products and services they use. Maybe you don’t mind giving out this information knowingly, but when it’s being amassed without your knowledge, and your children are contributing, the stakes go up. There’s a lot… ... Continue reading >

September 6th, 2018

By 2019, the global ad spend on children is projected to top $4 billion. That’s a lot of money, and it can come with consequences for your children. Advertising may be everywhere, but is it really so bad for our children? The short answer is: yes. Marketers know that, by reaching children early, they can create lifelong customers. Children are naturally open-minded and primed to form a positive opinion about things that entertain them. As they… ... Continue reading >